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The spring breeze sweeps across the land in April, and waves surge over the East China Sea as we set sail. The two-day brainstorming session for Ningshing Ubay’s directors centered on the theme "Expand Vision, Anchor Strategy". It served as an intensive training for thinking capabilities. Through cross-industry exchanges and strategic discussions, we achieved dual breakthroughs in consolidating fundamentals and upgrading brands, drawing a clear blueprint for the company’s development in the new year.

At the opening of the meeting, Shi Chenjia, General Manager of Ningshing Ubay, encouraged all participants to speak their minds freely: "We embrace bold ideas and reject conservative thinking."The first session focused on six core topics: marketing of new and existing products, sales channels and inventory turnover, product development and procurement management, establishment of integrated marketing systems, organization and talent development, as well as alignment between corporate strategy and organizational capabilities.Working with a down-to-earth and problem-solving mindset, groups conducted in-depth discussions on two major themes and four sub-topics. They addressed key challenges head-on and put forward practical proposals, laying a solid foundation for the follow-up strategic upgrading.

The second session themed "Focus on IP, Sail Forward with Brands" centered on the development of in-house IP brands and products, further elevating and building upon the outcomes of the previous day's discussions.Ranging from supply chain optimization and brand building to drawing wisdom from experience and formulating action plans, participants upheld the philosophy of long-term commitment and persistent dedication. They explored ways to strengthen IP assets, refine products and boost brand influence, ensuring that the two days of in-depth exchanges effectively support the business strategies for 2026.


If the exchange of ideas laid the groundwork for breaking bottlenecks and tackling tough challenges, the cross-industry communication with Ningshing Marine enriched the conference with fresh insights.During visits to Ningshing Marine's Intelligent Integration Center, on-board tours and sharing sessions, the Ubay team gained a deep understanding of its corporate culture of joint creation, win-win cooperation and solidarity, as well as its firm commitment to deliver vessels on time and with superior quality.The company's practices in intelligent shipbuilding, comprehensive systems for project schedule management, and rigorous control over operational safety and risks left a profound impression on all attendees. They also set a valuable management reference. Practical experience regarding safety awareness, strategic decomposition and long-term vision served as an enlightening lesson throughout the brainstorming event.


From tackling core topics to learning from cross-industry peers, and from strengthening supply chains to upgrading brands, the two-day brainstorming session was not only a feast of ideas, but also a call to action. Managers at all levels of Ningshing Ubay aligned their understanding through exchanges, clarified directions via in-depth discussions, and strengthened confidence through learning.
Strong winds propel us forward on the long journey; we embark anew with heavy responsibilities on our shoulders. This brainstorming event in Daishan has turned ideas into blueprints and consensus into concrete actions. Going forward, Ningshing Ubay will stay true to its original aspiration of long-term commitment and down-to-earth work. With a more open vision, a more pragmatic style and more efficient execution, we will forge ahead courageously, grow stronger amid challenges, and scale new heights and achieve greater successes in the new journey of 2026.